Earlier in the year, I published my first article. I went through all the iterations for editing and rework, and finally got approved. I even got paid for it, so that made it really feel good. I started putting out some press on my article, tried to get people to go out and read it, but the response was underwhelming… so I just let it go, and started focusing on the book. Don’t ask me why, but today I went to go look for that article. If you’re interested, check out the link. What finally hit me is that where you publish makes all the difference.
I published at a place called SAP Insider. They specialize in SAP, so it seemed logical. What I didn’t fully grasp is that this isn’t People magazine that you walk in, pay $3 for and leave. Today I went and was going to sign up, and realized that it’s a $1000/person/area (they have multiple different tracks depending on your interests). YIKES!!! unless you company is paying the invoice, no one is going to pay $1000 to read my article, no matter how good it is 🙂
The experience was absolutely worth it, but if you’re doing articles to get your name out there, pay close attention to who can read it… I don’t really know how many people have subscriptions to SAP Insider, but it certainly didn’t seem to be my general audience.
thanks for reading,
As always, thanks for reading and don't forget to check out our SAP Service Management Products at my other company JaveLLin Solutions,
Mike