Marketing – Using LinkedIn

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Well, I recently found a new company, SBS, who specializes in using LinkedIn to better market myself and my business.  So far it’s been good .  Like everything, the true test is if we get any qualified leads of out it…  which hasn’t happened yet.  However, I have almost tripled the number of connections I have on linkedIn, and my number of views of my pages has gone up exponentially.  But the real question comes down to what does really get me.

Marketing is one of those areas that comes slowly to an engineer like myself.  While I see the value, the struggle comes with how much do I invest.  At the end of the day, it all about leads, which haven’t materialized yet.  My profile is light years ahead of where it was at, and I certainly have learned a few things about who to market myself to (I mentioned this in the past) and how to better market myself.  I’m contemplating moving up to the next level of getting a video presentation on my linkedIn profile.  My dilemma is the cost associated with this.

My question to all of you…  how much time do you spend on linkedIn?  do you ever look for software out there?  new technology?  or is it just a recruitment site?  I’d love to hear your opinions.  My marketing dollars are very valuable (because we have so few of them as a small business), and I’d love to get some feedback on your experiences.

As always, Thanks for reading,

As always, thanks for reading and don't forget to check out our SAP Service Management Products at my other company JaveLLin Solutions,

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